The COVID-19 pandemic has required everyone, including businesses, to adapt and innovate. How can you serve your customers when you can’t be near them? How do you promote your business? And if you’re an artist or writer, how do you still connect with your audience?
Authors have had to cancel book tours and signings since the pandemic occurred. And, of course, libraries and bookstores are closed, so books are being purchased online.
For years, however, authors and publishers have been using bookplates to send to readers, either as a promotional item from their website, or to give to people in person. What could be easier than signing bookplates in advance and having them ready at book signings?
One of our longtime customers is an author and speaker. Jill Tietjen, who co-authored Her Story: A Timeline of the Women Who Changed America, used bookplates for years for speaking engagements throughout the country. She signed the bookplates in advance and added a personal note when her book was purchased.
While in-person signings have now been canceled, more and more authors and publishers are using bookplates to continue to stay in touch with their readers. We have had several orders from loyal customer W.W. Norton & Company — a well-known independent and employee-owned publishing house — for their various authors. W.W. Norton has two of its own designs that Bookplate Ink prints. During this time of working from home we are of course, able to ship directly to the authors.
New York Times Bestselling author and former U.S. Navy Seal Jack Carr, who wrote Savage Son, True Believer and The Terminal List, recently re-ordered bookplates for True Believer.
He sells the signed bookplates on his website at jackcarrusa.com and sends 100% of the profits to veteran focused foundations. This is a wonderful idea to connect with readers while supporting a great cause! He even has on his website these photos of a signed bookplate in his book and himself signing the plates.
Grove Atlantic, another well-known independent literary publisher, ordered some of our non-personalized border designs when they needed bookplates quickly for promotions for their authors. The one shown here, design N100, can be ordered both personalized and non-personalized. This art deco design is one of our most popular border designs. We have several more border designs suitable for signings by authors and speakers at bookplateink.com.
If you are an author — whether new or established — or a publishing company, we can help you! Feel free to call at 937-319-0067 or toll-free, 866-483-3830; or email info@bookplateink.com with questions or comments.
Recently, I had the pleasure of visiting Basel, Switzerland. Basel is a beautiful city on the banks of the Rhine, with houses and buildings dating back to the 1600s. There are many museums there, including art museums, a toy museum, a caricature and cartoon museum, and a music museum. 
On the first floor, visitors are able to not only view paper being made, but try their hand at it also. The photo on the left shows a mixture of pulp and water being mashed together while the one on the right shows the back end of the machinery. 
And, of course, it was thrilling to find bookplates amongst the print samples in the shop, The bookplate shown below is one I’d seen online. 
This past August, my husband and I had the good fortune to travel to Europe. We spent a week in Lucerne, Switzerland, attending spectaular concerts at the renowned Lucerne Music Festival and hiking in the Alps with friends. After traveling by train to Italy, we visited Lucca, Florence and Cinque Terra, walking for miles, and loving the history and beauty of the area.
Within the museum is the Pisani Library, a room filled with beautiful walnut bookcases that came from the Pisani family palace at San Vidal. The Pisanis, an aristocratic family in Venice from the 12th to 18th centuries, were an important influence on the culture and politics of the time. According to the Museo Correr, they were “the first to set up what might be called a library-museum, in an attempt to endow the city’s publishing industry with its own aura of grandeur and munificent service to the State.”
Eighteenth.” Surrounding the shelves are display cases with beautiful books from the 1500-1600s.
fear of fire within the city and its wood buildings.
volunteer, who brought amazing history to life throughout the library. The building was constructed on the foundation of a reservoir, with the cornerstone laid in 1902.
Before you even enter the building, you are greeted by two iconic statues. The majestic lions, nicknamed Patience and Virtue, are made of a rose-colored marble. Once inside the front lobby, the gorgeous huge front windows are worth turning around to view.
gave generously after becoming wealthy and The Wallace Foundation funded the restoration in 1983 of The Periodical Room that served as their informal editorial office. The ornate ceiling looks like wood but is actually plaster. The beautiful murals are described in detail on the library
e movable metal type in the production of books, a much faster system than handwriting or woodblock print. The New York Public Library’s copy of the Gutenberg Bible, one of only about 180 produced, was donated by James Lenox, who was one of the co-founders of the library.

